PRIVACY POLICY

Last updated: 20th Novemver 2024

The purpose of this document (“Privacy Policy”) is to inform you about how your data is handled when you visit or use our website and services, so you can feel confident engaging with us.

We reserve the right to update this Privacy Policy at any time without notice. We encourage you to review the current version periodically.

If you have any questions about this Privacy Policy, please contact us by email at hello@measurable.digital

Who we are

SDM Works Limited, trading as Measurable, is a company registered in England & Wales with its registered office at: Parkhill Studio, Walton Road, Wetherby, LS22 5DZ. Company registration number: 14752075. References to “we”, “us”, or “our” in this document refer to SDM Works Limited.

Your data rights

Under applicable data protection laws, you have specific rights regarding your data, including:

• The right to access the personal data we hold about you.
• The right to request corrections to inaccuracies in your personal data.
• The right to request deletion of your data under certain conditions.
• The right to object to the processing of your data for particular purposes, such as direct marketing.
• The right to restrict or withdraw your consent for processing at any time.
• To exercise any of these rights, please contact us at hello@measurable.digital

1. Our Services

Our services focus on delivering data-driven conversion optimisation strategies and connecting businesses with tailored solutions. If you engage with us through forms, email, or phone, we may collect and process your data to provide these services effectively.

2. How our website works

3. The information we collect and how we use it

We collect and process various types of information depending on your interactions with us:

You can object to processing based on legitimate interests at any time.

4. Sharing your data

In delivering our services and ensuring a positive user experience, we may share your data with third parties, including:

• Suppliers: Relevant Suppliers may contact you regarding their Products or Offers based on your submissions.
• Review platforms: If you post a review through linked platforms, we may share your name and email to verify its authenticity.
• Advertising platforms: Data may be shared with social media platforms or search engines to improve marketing campaigns and reach new audiences.
• Service providers: These include providers of cloud storage, email, analytics, and other operational support services.

5. Cookies & Event Tracking

Cookies

A cookie is a compact text file that a website you visit stores on your computer. These files are commonly used to enable websites to function efficiently and provide information to the site owners. Most web browsers allow you to manage cookies through their settings, and you can clear them whenever you choose.

Cookies are employed on our websites to enhance functionality and user experience.

We use the following cookies on our website:

Event Tracking

We may employ click identifiers (random unique sequences of letters and numbers) or hashing techniques for marketing attribution, identifying new and returning visitors on our sites, or tracking other events. 

Unlike cookies, these methods don’t store data on your device. They rely on information voluntarily provided or supported by your browser, such as user agent strings or IP addresses. It’s crucial to note that we will never attempt to bypass your browser’s settings or request excessive data about your device using these techniques.

6. Storing your data

We will retain your information only for the duration necessary to fulfil the purposes for which it was initially collected, as outlined in this Policy. Specifically:

• The data we gather from you will be retained for no more than 4 years following your webform submission. This duration allows us to address any disputes or inquiries from Suppliers and complies with the recommendations or requirements stated in applicable data protection laws.
• If you have not chosen to opt out of receiving marketing communications from us, we will keep your details and continue sending you emails until a point when you no longer engage with our emails for a duration that we consider them no longer relevant to send.

7. Your data rights

Under the General Data Protection Regulation and depending on specific criteria, you possess the following rights:

1. You can ask for a copy of the personal data we hold about you (known as a subject access request or SAR).
2. You can request corrections to any inaccuracies in your personal information.
3. Under certain circumstances, you can ask for your personal information to be deleted.
4. You have the right to object to the processing of your personal information if you have concerns about the content of the information we hold or how it is being processed.
5. You can request a restriction on the processing of your personal information.
6. To exercise any of these rights, please contact us via hello@measurable.digital

8. Transferring your data

There may be instances where we need to transfer your information outside the UK. Some of our partners and providers may be located within or outside the UK or EEA (e.g. in the United-States). Where your personal data is passed on to countries outside of the European Union, we take steps to make sure that your privacy is protected in an appropriate manner.

9. Securing your information

We have put in place security measures to prevent your personal data from being accidentally lost, altered, disclosed, used or accessed in an unauthorised way. Only recipients with a need-to-know (according to the above-mentioned purposes) may access your data and are subject to confidentiality undertakings.